Suppose you are planning a vacation to a rare and exotic land…an uncharted territory, so to speak. You have never been there before…
What would you do?
You chart your course… you grab a piece of paper and chart your course of action…
You research weather and maps, and create an action plan for your killer vacation.
Plan Executed…
Weather Beautiful…
Smooth Sailing…
Facebook sings the praises of your amazing adventures and you have created and executed your dazzling vacation in image, time and anecdotal information.
The reason you created this plan for your recent adventure is the VERY SAME REASON you create a Business Plan for your new photography business. The creation of this plan is the first step toward your business success; but let’s not mince words, the creation of this plan will likely take more time than launching your business, and is (in all reality) more important than anything you do during the life of your business… That stated, you must approach each stage of creating your business plan with the utmost thought and care to ensure your business’ success.
Photography is an artist’s work, technically challenging… and the “business” part of a photography career is the part that challenges us all. Creating a business plan for an artistic business is an incredibly challenging as the services you are offering are qualitative not quantitative. One needs to be VERY discerning when forming the descriptions of services he/she intends to offer to his/her ideal client.
Our e-book (and member’s only) blog series takes you step by step through creating a business plan for your new or existing photography business, and you may even purchase a “fill in” template to help you through the process. Stay Tuned!
by Christina Sloan
no comments